2026 年，Oracle 原廠認證在業界的含金量依舊有目共睹，Oracle Data Management Platform Cloud 2017 Implementation Essentials 更是履歷上的一大亮點。Fast2test 以 75 道 1z1-952 練習題，協助您穩紮穩打朝這張證照邁進。

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問題 #1

Your customer is interested in ID swapping based on raw personally identifiable information for each user that visits their site.
Which two BlueKai CoreTag functions can be used to accomplish this? (Choose two.)

A. bk_addZipHash
B. bk_addEmailHash
C. bk_addNameHash
D. bk_addPhoneHash
E. bk_addAddressHash

問題 #2

Identify the dependencies and data sources for a local campaign.

A. Dependency: Submit reporting for use of 3rd party data, Data Sources: 2nd and 3rd party data
B. Dependency: Execution partner must accept mobile and IDs, Data Sources: 2nd party data
C. Dependency: Custom audiences pixel, Data Sources: 1st party offline data
D. Dependency: Signed Data Usage Agreement for 3rd party data, Data Sources: 1st and 3rd party data
E. Dependency: Ensure the Blue Kai tag is on the site, Data Sources: 1st and 3rd party unbranded data

問題 #3

How are look-alike models produced?

A. They are built by creating audiences from categories with high index values.
B. They are built by identifying targets with the highest action rate on the Funnel Analysis report.
C. They are built by ingesting online data from partner sites.
D. They are built within the platform using logic to connect audiences.
E. They are built by data partners using complex algorithms of multiple data attributes.

問題 #4

What is the impact on targeting when you create an audience with two categories, where each category is in a separate segment?

A. The audience structure creates a Boolean AND, where a user must have both categories to be targeted.
B. The audience structure creates a Boolean OR, where a user having either category can be targeted.
C. The audience structure creates a Boolean NOT, where users having one category are excluded from the targeting.
D. The audience structure creates a Boolean AND NOT, where uses must both have one category and not have the other category in order to be targeted.

問題 #5

Your client is considering offsetting some seat governance control over to your agency. You determine that your client would like to create briefs but would prefer your agency to create campaigns and run execution platforms. Based on this, what level of seat governance control must you recommend?

A. Full client control
B. Client ownership of the DMP
C. Full agency control
D. Agency ownership of the DMP

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