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Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials 考生最常問的問題

最新的 Oracle Cloud Solutions 1z0-477 免費考試真題：

問題 #1

Your client's requirements state that they need to have more than one profile list in their account.
Which two statements are true about implementing this? (Choose two.)

A. If you have multiple profile lists, you must have separate programs, because all the messaging events launched in a Responsys Program must refer to the same profile list.
B. The column to be used as the table's primary key must be named something different in each profile list.
C. Special configuration must be done to use different IP addresses to send campaigns to different lists in the account.
D. It is acceptable to have the same individual (email subscriber) in several profile lists, because a record with the same email address can exist in multiple lists with different RIID_'s.

問題 #2

While configuring the import of a PET table, you need to match new records to existing records for the data merge.
Which two profile fields are options to configure the import to match existing records? (Choose two.)

A. ADDRESS_
B. EMAIL_ADDRESS_
C. PET_ID_
D. CUSTOMER_ID_

問題 #3

You are asked to troubleshoot a dynamic campaign that is not inserting content correctly for VIP subscribers. You learn that VIP subscribers who have spent more than $3,000 are not receiving messages with the proper promotional code associated with their status level.
The amount of money a subscriber has spent is stored in the AMT_PURCHASES attribute as number data type. The set of rules is as follows:
- Rule 1: AMT_PURCHASES Greater than 100
- Rule 2: AMT_PURCHASES Greater than 1000
- Rule 3: AMT_PURCHASES Greater than 3000
Identify the solution.

A. Responsys requires that the money data type be assigned, because it doesn't support the number data type to be used for monetary values.
B. Responsys can't execute rule sets for a dynamic region without a default conditional rule that initializes the rule set to zero. You will need to create the following rule to fix this issue:1. Default Rule 0: AMT_PURCHASES Equals 0
C. The rule set should be changed:1. Rule 1: AMT_PURCHASES Greater than or equal to
1002. Rule 2: AMT_PURCHASES Greater than or equal to 10003. Rule 3:
AMT_PURCHASES Greater than or equal to 3000
D. Responsys executes rules in sequential order, so any subscriber with more than $100 in spending will have the content inserted associated with the first rule and the rest of the rules will never be resolved. Either the order of the rules should be reversed or the conditional logic should bechanged to use different operators.

問題 #4

You were in the middle of implementing a new campaign when you were pulled out of it to handle another priority. You now have time to return to configuring the campaign requirements, but are not sure what requirements you completed and what still need to be addressed.
What steps should you take to understanding the remaining issues that require further configuration in Responsys?

A. Navigate to the Workbook and click the EMD button.
B. Navigate to the Version Test screen and click the Workbook button.
C. Navigate to the Workbook and click the Validate button.
D. Navigate to the Workbook and click the Version Test button.

問題 #5

Your client wants to be able to analyze the marketing campaign performance in Insight reports broken down by two criteria available in the profile list (Gender and Country). You created the Segment Group following the directions in the Help documentation, but when you run the Insight reports, the Segment reports display "undefined".
What is the reason for the failure?

A. You should have created a corresponding filter for each rule set to be used to identify the segment group.
B. You did not select and assign the segment group in the Campaign settings of the campaigns to be analyzed by the segment criteria before launching the campaign.
C. You did not declare the fields used to define the segment groups in the Data section of the campaign workbook.
D. You don't have the segment group feature enabled in the Account Administration settings.

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